May 2023

By: 
Tom
 | 
Updated: 
August 1, 2023

This month, the main development was Amazon Associates sending me a targeted campaign with higher commission rates from May 15 to June 18, which is 5 full weeks.

This helped pushed revenue back above $2K while traffic firmed about 17,000 sessions.

As a direct result of the higher commissions from Amazon, EPC (100) rose to $19.31, up from the $13-$14 range in the previous four months.

Key Metrics

  • Revenue: $2,010 (+34% MoM, +29% YoY)
  • Sessions: 17,308 (+4% MoM)
  • RPM: $116 (+29% MoM)
  • Amazon Risk: 71% (up from 58% last month)

In terms of business activities, I've been reviewing content performance and adding unique tracking IDs to my posts in order to track their revenue separately in Amazon Associates.

I've also been updating and fine-tuning my internal reports in Google Data Studio (now Looker Studio) as well as my Keywords spreadsheet.

I've also started using Taskade again (similar to Notion), specifically to create a content calendar that I can (hopefully) stick to, in order to meet my goals of creating new content, which the website has been lacking for some time now.

To Flexibility and Freedom,

Tom

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